What We Believe

  • In a hyper-competitive world, kids have a big advantage when they understand what makes them unique.

  • In a recent study of 26,000 adults, 59% said they would choose a completely different career if they could do it all over again. We must change these numbers for our kids!

  • Today’s teens would have a better foundation for career success if we spent as much time helping them get the right things out of college as we spend helping them get into college.

  • Too many students are just guessing - or relying on what “feels right” - when it comes to making important choices about college majors and careers. There is a better way.

  • College has several purposes. Given the time and money it takes to get a degree, one of them should absolutely be to get a job.